Broadcasters, content providers and multi-service operators are looking to standard IT solutions to help reduce the cost and complexity of launching new channels and upgrading existing services. The business goal is to elevate ROI by reducing the amount of specialized hardware that needs to be purchased and saving operational costs through reduced headcount and more efficient workflows.
To get there, media professionals are increasingly turning to software-based Integrated Channel Playout (ICP) solutions that unite in a single system what used to be multiple, individual hardware components in the playout chain.
In this paper, learn more about ICP, such as:
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How does ICP lower the cost and complexity of launching a new channel?
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What is an ICP solution and how is it being used by operators?
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What type of hardware is typically required for an ICP solution?
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What are the advantages of using an ICP solution?